Be You, Connect Thoughtfully
Professional Network Optimisation
Building a strong professional network is essential for career growth and business success. My expertise lies in fostering meaningful connections backed by a genuine interest in people and attention to detail. This approach ensures that I can effectively link individuals and opportunities, creating mutually beneficial relationships. Through my process of Professional Network Optimisation, I provide the tools and strategies needed to refine and expand your network with precision and purpose.
Insights & Strategies To Help You
Identify & Connect with Key Industry Players
Learn how to pinpoint and approach influential individuals within your sector. Understand the importance of aligning yourself with the right people to open doors to new opportunities and collaborations.
Develop & Maintain Long-term Professional Relationships
Discover techniques to cultivate relationships that endure. Learn how to maintain regular, meaningful contact with your network without coming across as self-serving.
Leverage Your Network for Career and Business Growth:
Use your connections to gain insights, referrals, and advice that can propel your career or business forward. Understand how to request and offer support in a way that builds trust and reciprocity.
LinkedIn for Building & Maintaining a Professional Network
Profile Optimisation
Create a compelling and professional LinkedIn profile highlighting your skills, experiences, and achievements.
Content Strategy
Develop and share valuable content that engages your network and establishes your expertise. Learn what types of posts, articles, and updates resonate most with your audience.
Connection Building
Identify and connect with key individuals in your industry to expand your network strategically. Learn best practices for sending connection requests and how to personalise your messages to make a good impression.
Engagement Techniques
Master the art of engaging with your network through comments, messages, and participation in groups. Understand the importance of thoughtful interaction and how it can enhance your professional reputation.
Key takeaways from“Professional networking in the music industry: Building genuine connections that last", an exclusive interview with Mika Karhumaa.
Hosted by Mandy Salem-Aubry.
I had the privilege of joining Mika Karhumaa on December 12, 2024, for an insightful discussion about optimising professional networks in the music industry. Here are some key takeaways:
Networking is non-linear: Success often comes from unexpected connections.
Be authentic online: Consistent, knowledge-driven content matters more than popularity.
AI and algorithms matter: Platforms like LinkedIn use AI to track and enhance visibility.
We also explored LinkedIn strategies, the importance of a well-structured website, and using different platforms for distinct purposes (e.g., LinkedIn for business vs Instagram for artists).
Mika Karhumaa is the acclaimed author of The Art of Music Business Management – For Artists & Managers, Music Business Management Lecturer at Seinäjoki University of Applied Sciences and Artist Manager at IRENE.
In the music industry, connections are the lifeblood of success.
Professional networking in the music industry.
Building genuine connections that last.